People Buy Emotions, Not Things

Emotional intelligence, EQ, is defined as the ability to understand and manage emotions as they happen to both yourself and those around you. This awareness leads to a variety of other skills that allow the individual to handle social networks, empathize with others and effectively address customer satisfaction. Many a times, an employee if lacks […]

Importance of Training and Development in IT

–Kanika Verma–   Are you an amateur IT startup or mid-way of becoming a big corporate house? Or you could already be one among the big players in the IT industry. Whoever you may be, big or small, becoming a smart player in your industry is what counts. And what do smart players do? They […]


How many of you stay away from sales people at your local drug store or even at well-established huge brand spaces with fancy lighting and ‘spoiling you for choice’ sort of stuff? I, for one, stay as far away from them as possible; especially when I am just browsing around with my Starbucks. I dread […]